I Officially Crown This Unassuming £4 Lip Liner My Holy-Grail Makeup Product

Even as a beauty editor who has tried almost every lip liner going, many of them have left me pretty disappointed. Some are too dry and drag across my skin,…

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Corrector: the makeup bag’s secret weapon

A concealer is a necessity in any makeup arsenal, brightening and evening out the skin. Sometimes, however, even a good concealer needs a little help, like the days when I…

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Not All Luxury Buys Are Worth It, But I’ve Found 19 New-Season Items That Absolutely Are

As the new year gets underway and we start to consider what buys are worth investing in, one thing is becoming clear—all the best luxury fashion items of 2025 still…

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With Jeans, Dresses or Skirts, Fashion People Are Using This Styling Trick to Make Every Outfit an 11/10

Like many fashion editors, I use fashion month as a temperature check for the trends set to ripple through the seasons ahead. Whilst the runways provide an excellent guide, I…

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Londoners and Parisians Already Know This Classic Flat Shoe Is Key to Chic Spring Style

As I prepare for the warmer seasons, I’ve been thinking about the simple wardrobe swaps that will refresh my spring capsule collection. This year, I’m craving a little variety. Taking…

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Trust Me—This Is the One Versatile Makeup Product You’ll Find in Every Who What Wear Editor’s Kit

To me, a good nude eyeshadow palette is the beauty equivalent of the perfect camel knit from Toteme or The Row—it’s completely timeless, an absolute staple and compliments any look….

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When Did Our Beauty Products Stop Working? These Classic Products Are Best Sellers for a Reason

As a beauty journalist of over a decade, I am in a bit of a funk. I have devoted my career to researching the most important beauty trends, the best…

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Kendall Jenner Wore the Polarizing 2000s Accessory Trend That Might Be Everywhere This Fall

The early 2000s were a wild time for fashion. People wore an inexplicable mish mash of trends co-opted from previous decades, including capri pants from the ’50s and ’60s, platform…

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Ayo Edebiri Just Styled Mary-Kate Olsen’s Favorite Boot Trend in an Unexpectedly Fresh Way

Certain outfit combinations always make sense. For me, this includes skinny pants styled with riding boots. As an avid horseback rider, Mary-Kate Olsen knows that the combo is not only…

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This Bag Trend May Be Annoying, But Nothing Makes an Outfit Look More Expensive

I’m usually pretty receptive to just about any bag trend, but there’s one current one that I’ve been reluctant to touch because it’s just plain annoying. I want my bags…

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